Usability Studies

Having a Web site does not guarantee customers will use it to get information and save you resources.
       

 

  Knowing how  users:


@
Search for information.
@ Actually use a Web site.
@ What appeals to them 
    helps define the layout
    and navigation of your 
    Web site.

                  

Usability studies, either in person or remotely, can provide valuable information to Web site programmers and marketers.  Customers will use Web sites that provide the information they need in an easy-to-access format.

  - Does your organization engage in 
     e
-Commerce?  
  - Would you like to?
  - Would your customers want 
     e
-Commerce?
  - What are their expectations?
    

     What You
       Need to 
         Know
        

 

         How We
            Do It